eBook PDF / e-Pub Make It New: A History of Silicon Valley Design (MIT Press)

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Title:Make It New: A History of Silicon Valley Design (MIT Press)
Format Type:Ebook
Author:Barry M. Katz, John Maeda
Publisher:eBooks
ISBN:
ISBN 13:
Number of Pages:
Category:Design, History, Non fiction, Textbooks, Cultural

Make It New: A History of Silicon Valley Design (MIT Press) by Barry M. Katz, John Maeda

PDF, EPUB, MOBI, TXT, DOC Make It New: A History of Silicon Valley Design (MIT Press) div California s Silicon Valley is home to the greatest concentration of designers in the world corporate design offices at flagship technology companies and volunteers at nonprofit NGOs global design consultancies and boutique studios research laboratories and academic design programs Together they form the interconnected network that is Silicon Valley Apple products are famously Designed in California but as Barry Katz shows in this first ever extensively illustrated history the role of design in Silicon Valley began decades before Steve Jobs and Steve Wozniak dreamed up Apple in a garage Offering a thoroughly original view of the subject Katz tells how design helped transform Silicon Valley into the most powerful engine of innovation in the world From Hewlett Packard and Ampex in the s to Google and Facebook today design has provided the bridge between research and development art and engineering technical performance and human behavior Katz traces the origins of all of the leading consultancies including IDEO frog and Lunar and shows the process by which some of the world s most influential companies came to place design at the center of their business strategies At the same time universities foundations and even governments have learned to apply design thinking to their missions Drawing on unprecedented access to a vast array of primary sources and interviews with nearly every influential design leader including Douglas Engelbart Steve Jobs and Don Norman Katz reveals design to be the missing link in Silicon Valley s ecosystem of innovation div

City of Endless Night, Dark in Death

Make it New: A History of Silicon Valley Design, Foreign Intelligence: Research and Analysis in the Office of Strategic Services, 1942-1945, Nonobject, Petroleum Systems of South Atlantic Margins: An Outgrowth of the AAPG/Abgp Hedberg Research Symposium, Rio de Janeiro, Brazil, November 16-19, 1997, Technology and Culture: A Historical Romance